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Wearable Technology Makes a Breakthrough in the Travel Industry

Wearable technology is fast becoming one of the best innovations in the modern world. The trend is no longer a simple idea that gadget lovers can sport under their collar, it is becoming a reality for millions of people all over the world. With sales for wearable technology jumping from 3.1 million to 8.3 million in the year 2012, it is no laughing matter either. Wearable technology basically refers to an advanced form of technology that can be worn on a day-to-day basis. Things like smart watches and bracelets have begun to double up as Smartphones, glasses are doubling up as cameras and rings are becoming heart rate monitoring devices.

One of the industries that is expected to greatly benefit from wearable technology is the travel industry. Wearable technology is being designed with consumer convenience in mind and its simple goal is to enhance and improve the overall experience of the traveler. A global survey conducted by SITA showed that almost 77% of the travelers would be comfortable with airlines using wearable technology like smart watches or the Google Glass. Furthermore, these technologies have also proven to be very useful for travel agents around the world because they offer agents with yet another medium of communicating with their customers in real time.

One of the most talked about examples of wearable technology is the Google Glass. The hype simply increased earlier this year when Virgin Atlantic launched the wearable technology pilot scheme. According to this scheme, passengers who arrived at the Heathrow Airport (Upper Wing) were greeted by staff wearing things like the Sony SmartWatch 2 or the Google Glass. These devices helped to the staff to find out more about the travelers, thereby allowing them to personalize the services offered.

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Another piece of technology that is making news is the NYMI Biometric Bracelet. This device is basically a bendable iPad screen that should one day be able to fit the arm sleeve, thereby making the device completely hands free. Even things like smart contact lenses that work in a similar manner to the Google Glass are being conceptualized.

Travel agents across the world can use wearable technology to respond to the increased demands for more efficient, personalized and effective services. They can also make use of wearable technology to personalize the holiday packages, tailor make each itinerary and enhance the way they communicate with their customers. Since customers are constantly looking for solutions that offer them with information at their fingertips, this advancement should actually prove to be a major boon for travel agents and the travel industry as a whole.

The travel industry is fast moving towards wearable technology at an extremely fast pace. It represents one of the best travel innovations of the modern world and it certainly works wonders in maximizing consumer convenience. Thus, travel agents would be well advised to start thinking of ways to incorporate wearable technology into their services to get a head start on their competition. 

2017-08-25T13:57:00+00:00 January 19th, 2015|Categories: Blog, Travel Technology|

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